This is a PRESS RELEASE from VIVO
Vivo, the fastest growing global smartphone brand focusing on introducing perfect sound quality and ultimate photography in smartphones, collaborated with One Music PH for Popssss, an online show that is part of the roster of shows of ABS-CBN’s One Music PH. Popssss, powered by Vivo Philippines, featured fresh and seasoned talents in the local music scene. The first season of Popssss, which launched in February this year, featured former child star and now soap opera star and recording artist Alexa Ilacad in its successful pilot episode with Vivo influencer Inigo Pascual hosting the program.
Vivo Philippines brand endorser and Ultimate Teen Hearthriob Inigo made a fantastic host, leading the show alongside another Vivo influencer and former Pinoy Boyband contender Tony Labrusca. The tandem added flavor and pizzazz to the program with their unshakeable energy and talent. Popssss was a milestone show for Inigo as it paved the way for a digital concert with Maris Racal whom Inigo shares a blossoming love team with. Maris Racal is also one of the new faces of Vivo family.
Popssss is just one of the many promotional stints of Vivo, in an effort to further reach out to the selfie-centric audience. Vivo, through their smartphone products, believes in the power of self-expression, very much akin to the talents showcased in Popssss. Season 3 of Popssss, which aired September 19 was co-presented by Vivo Philippines and another season will unveil very soon.
- A Throwback at Vivo’s 2017 successful entertainment marketing strategy
- These celebrities trust the Vivo brand
- Selfie Salute Campaign for Marawi Soldiers by Vivo
- What made Vivo successful?
- Vivo introduces perfectly-priced new flagship V9 smartphone