Filipino Clothing Brand Bayo, recently released their Ad Campaign that shows different models and the percentage of their race. This Ad Campaign was being critized online for allegedly being racist. The Bayo management lead by Ms. Lyn Agustin, (Bayo’s vice president for product research and development) already released an official statement, and here is the copy for your info:
“We, at Bayo, deeply apologize for the message our campaign—“What’s Your Mix?”—has unintentionally conveyed. We would like to express our regrets to those who have been offended or felt discriminated against.
Our company and our partners have always taken pride in being pro-Filipino as we continue to celebrate our uniqueness and achievements. We believe that being a Filipino will always make you 100% beautiful. It is unfortunate that this message got lost along the way.
We thank everyone who has shown support for our thrust of promoting Filipino beauty, talent, and creativity.”
There were lots of spoofs and funny versions of the ads all around the interent, and I even made one for myself:
I thought of this when I remembered my previous post before- read related story HERE
Before this, there were lots of funny BAYO ad campaign spoofs that were already trending at Facebook and other networking sites, here are some of them:
Here are some of the orginal Bayo Ad:
with regards to where I came from, here is my percentage:
My Dad is from Camiling Tarlac, while my mom is from Jagnaya, Capiz. They met here in Manila, and we grew up in Manila so I have a different dialect
How about you, What is your Mix?
- Useless Celphone
- 2012 Holiday Collection at SM Kultura Filipino
- Magical Moments Come to Life with John Lloyd Cruz
- Goodluck Manilenyo and some realizations from the last Election 2013
- I missed surprises!